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Articles in Raddon Research

Do Consumers Interact With Financial Institutions on Social Networking Websites?
Wednesday, 8 Sep, 2010 | The Raddon Report | No Comment
Do Consumers Interact With Financial Institutions on Social Networking Websites?

In the Fall of 2009, RFG asked consumers to indicate if they ever read about or interacted with their financial institution(s) while on a social networking Website.Â
Only 2% of all consumer households report that they …

What Social Network Site do Consumers Visit Most and How Often?
Tuesday, 24 Aug, 2010 | The Raddon Report | No Comment
What Social Network Site do Consumers Visit Most and How Often?

In the Fall of 2009, RFG asked consumers to indicate the social network site that they visit and how often.Â
One-half (48%) of consumer households report that they visit at least one social network site.  With …

What Product Is Most Suggested To Consumers After Opening a Checking Account?
Friday, 16 Jul, 2010 | The Raddon Report | 2 Comments
What Product Is Most Suggested To Consumers After Opening a Checking Account?

In the Fall of 2009, RFG asked consumers that recollected that they received a cross sales attempt when they opened their most recent new checking account to indicate the type of product or service that …

What Type of Consumer Is More Likely To Make A Behavior Change to Avoid NSF/Overdraft Fees?
Monday, 12 Jul, 2010 | The Raddon Report | 3 Comments
What Type of Consumer Is More Likely To Make A Behavior Change to Avoid NSF/Overdraft Fees?

RFG’s Fall 2009 research detailed a special cross tabulation between the behavior changes consumers have made to avoid NSF or overdraft fees and the lowest balance amount that their primary checking account reaches during a …

Have Consumers Changed Their Behavior to Avoid Non-Sufficient Funds or Overdraft Fees?
Wednesday, 30 Jun, 2010 | The Raddon Report | No Comment
Have Consumers Changed Their Behavior to Avoid Non-Sufficient Funds or Overdraft Fees?

In the Fall of 2009, consumers were asked to indicate if they have changed the manner in which they handle their checking and/or debit card account to avoid non-sufficient funds or overdraft fees.Â
Today, more households are …

Protected: SPSG Spring 2010 Executive Summary
Monday, 28 Jun, 2010 | Pat Bator | Enter your password to view comments.

There is no excerpt because this is a protected post.

What’s the Lowest Amount A Household’s Primary Checking Account Balance Reaches During the Course of a Typical Month?
Friday, 25 Jun, 2010 | The Raddon Report | One Comment
What’s the Lowest Amount A Household’s Primary Checking Account Balance Reaches During the Course of a Typical Month?

In the Fall of 2009, consumers were asked to indicate the lowest amount that their household’s primary checking account balance reaches during the course of a typical month.Â
Six out of 10 (59%) of all households indicate that …

How Do Consumers Describe Their Primary Checking Account?
Tuesday, 22 Jun, 2010 | The Raddon Report | No Comment
How Do Consumers Describe Their Primary Checking Account?

RFG tracks consumer usage of various bank products to facilitate a greater understanding among financial institutions with respect to which products are “hot” and which products are “not.”Â
Accordingly, the Fall 2009 research asked consumers to …

What’s An Acceptable Drive Time To Another Branch If Primary Branch Closes?
Wednesday, 12 May, 2010 | The Raddon Report | No Comment
What’s An Acceptable Drive Time To Another Branch If Primary Branch Closes?

In the Fall of 2009, consumers were asked to indicate the maximum amount of time they would be willing to travel to keep the same banking provider if the banking branch that they use most often …

Have Consumer Attitudes and Behaviors Changed Toward Spending, Saving, Borrowing, and Investing?
Wednesday, 5 May, 2010 | The Raddon Report | No Comment
Have Consumer Attitudes and Behaviors Changed Toward Spending, Saving, Borrowing, and Investing?

In the Fall of 2009, consumers were asked to indicate how their long-term attitudes and behaviors have changed toward spending, savings, borrowing, and investing given the economic and financial market conditions in the last 18 …